Storytelling: The Indispensable Art of Entrepreneurism
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And even when you get your story across, why should they care? Reading this book is like having your own business mentor or coach guiding you every step of the way through the development of your story.
Highly recommended! The beginning of this book is a bit dry, textbook style. But it gradually warmed up towards the end with a series of case studies "stories" that provided a glimpse of the essence of storytelling for the author's medical ad ventures. Jeshan Babooa rated it liked it Jun 12, Maarten rated it did not like it Nov 10, Mark Rainey rated it it was ok Aug 06, Walton Jones rated it it was amazing Mar 25, Andrew rated it it was ok Apr 18, Robert Sterling rated it really liked it Jan 23, Anthony Moore rated it it was amazing Mar 13, Lars Kilevold rated it it was ok Jul 20, Sandy Nunez rated it really liked it May 29, Mike rated it it was ok Feb 03, Lee Wood rated it really liked it Dec 20, Nov 25, Rudy A.
Dmitriy Kavyazin rated it it was amazing Jul 13, Jananne Nelson rated it really liked it Mar 16, Rado added it Dec 17, Tristan marked it as to-read Feb 13, Ting marked it as to-read May 20, Boekenplank added it Aug 20, Sean Hill marked it as to-read Oct 01, Bridget marked it as to-read Oct 02, Shirley Keeton marked it as to-read Feb 07, David Tulig marked it as to-read May 03, Akash Das marked it as to-read Jul 18, Parshu Adiraja is currently reading it Jul 17, Christa Spedding marked it as to-read Jul 27, Carl Kraus marked it as to-read Aug 05, About Rudy Mazzocchi.
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Rudy is best known as a medical device and biotechnology entrepreneur, inventor, and angel investor, with a history of starting new technology ventures throughout the U. Authoring more than 50 patents, Rudy is best known as a medical device and biotechnology entrepreneur, inventor, and angel investor, with a history of starting new technology ventures throughout the U. Award-winning author and entrepreneur, Rudy Mazzocchi, exposes his greatest secret of success and provides an enormous amount of "experience-based" illustrations and nuts-and-bolts practical advice.
He reveals how to create and evolve the story of your new venture in a way that energizes and breathes life into what may have started out as just an idea.
Storytelling by Rudy A Mazzocchi | Waterstones
Everyone can benefit greatly from reading this book-whether or not you envision yourself as an entrepreneur. Product Details.
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